Volume 14, Issue 1, 2024

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Content

From Local Gems to Global Breakthrough: Crafting Destination Brand by Building
Sustainable Brand Identity
Mehmet Cihan Yavuz and Canan Madran
pages 1-27                                                                                        full text

Stock Market Volatility in the Covid-19 Era: Insights from a GARCH Family and VECM in Tunisia
Emma Trabelsi and Manoubia Serghini
pages 28-48                                                                                       full text

Moderating Effect of Economic Freedom on the Relationship Between Domestic Investment and
Foreign Direct Investment
Emmanuel Anoruo, Kingsley Nwala and Felix Afolabi
pages 49-65                                                                                        full text​